
Value add content
Featured updates

Enhance client conversations with timely market insights
Stay informed on the latest market trends so you can have stronger client conversations, and the insights to take advantage of the best investing opportunities to grow their portfolios — and your business.
Read the latest publication:
Lincoln’s Market Intel Exchange
Watch Lincoln’s CIO Perspectives video

Interact with Impact: Center for Financial Planning Excellence
On-demand resource center to help financial professionals communicate, educate and activate with impact.

The Action Plan TV Anthem
Our new advertising campaign,
The Action Plan,
aims to change the retirement conversation for a new generation of pre-retirees. Watch our TV commercial to see how we are reframing the conversation and encouraging clients to “Make Your Pastimes Last a Lifetime℠”.

Webinar Replay: How to Build a Culture of Winning w/ Dr. Kevin Elko
Join Dr. Kevin Elko as he discusses leadership, culture and messaging as a way to build stronger partnerships and more dynamic teams — all using insights from Dr. Elko’s 20+ years of working with Coach Nick Saban from The University of Alabama.

Webinar Replay: Getting the Virtual Referral
Most clients are willing to give a referral, but many financial professionals are hesitant to ask. In this 30-minute webcast, Lincoln’s Melissa Finnegan, VP of Sales and Development Training, interviews Lincoln’s Tim Seifert, SVP and Head of Annuity Sales, about how financial professionals can have more success getting “virtual referrals” from their clients. Come away with a better understanding of how and when to ask for referrals and which clients are best to approach.

Webinar replay: The Office of the Future
Learn more about how digital and smart environments can help mimic and reshape the physical space.

Webinar replay: Healing
Featuring Dr. Kevin Elko and Lincoln host John Kennedy, this program explores the physical and mental stages of change we all go through in healing from a struggle and getting to a stronger place in life and in business.

Webinar replay: The Power of Teams
Dr. Elko and Lincoln host John Kennedy explore the greater-than-ever need for teamwork in this environment, and ways to master the skill of teamwork and leadership by applying Dr. Elko’s five proven pillars of success.

Webinar replay: How to Thrive When Reality Becomes Virtual
Join Jonathan Young, SVP of American Funds; Jimmy Pomerance, President of Impact Speakers; and Tim Seifert, Head of Annuity Sales for Lincoln Financial, for a discussion on how financial professionals can prepare for and maximize every virtual opportunity.